Media services specialist Liquid Media Hub has been appointed to provide a full range of services for ATP Media, the broadcast production arm of the ATP World Tour.
Liquid Media Hub will provide ingest and digitisation of a large archive of historical footage, as well as file-based content services such as QC and standards conversion, with the potential to include VoD processing and international deliveries.
The first project Liquid Media Hub is to undertake will be the preparation, ingest and digitisation of additional match action dating back to 1990, which will add an additional 400 hours of content to the archive site.
Liquid Media Hub managing director Gary Edwards said: “We are delighted to be working with ATP Media. In partnership with ATP Media, we have devised a multifaceted workflow with a strong quality control ethos. This will allow us to deliver a robust supply chain that maximises the potential of ATP’s huge archive of premium content.”
Shane Warden, director of Broadcast and Technology for ATP Media, added: “We are looking forward to working with Liquid Media Hub, who understand our commitment to preserving the heritage of the ATP World Tour, and are able to meet our high standards relating to handling and ingesting some of the oldest assets in the ATP archive, using their state-of-the-art facilities.”
