French broadcaster TF1 has announced the appointment of Thomas Jacques as chief technology office.
Jacques joins TF1 from Google where he has most recently managed the Google AdExchange advertising marketplace for EMEA.
He has been tasked with redefining the company’s information systems, with particular focus on its advertising agency TF1 Publicité.
“The skills Thomas developed at Google (especially in terms of Ad Tech, programmatic, data marketing, information systems…) are all assets to drive and drive the transformation of our business,” said TF1 in a statement.
