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TF1 selects SDVI Rally for media supply chain cloud migration

The upgrade aims to enable TF1 Group to utilise a cloud-based solution supporting media preparation activities across its linear broadcast and digital channels

SDVI has announced its platform has been deployed by TF1 Group.

The French media group has selected the SDVI Rally platform to support the migration of its media supply chains to the cloud. Enabling integration of a range of solutions across the existing IT estate, Rally aims to provide TF1 with greater agility in responding to market dynamics, said the company. Enabling optimised resource efficiency, the solution delivers enhanced workflows informing faster, better decisions. Dashboard reporting of metrics and KPIs provides monitoring of infrastructure and asset status at both executive and operational levels.

Yves Bouillon, deputy director of the Media Factory at TF1 Group, said, “Offering greater scalability and a broader set of capabilities, Rally gives us the tools we need to modernise our entire media supply chain,. As a result, we’re able to leverage our shift to the cloud to implement new methods and processes that allow us to react more effectively to business challenges and the competition.”

Tom Donoghue, vice president, EMEA, at SDVI, added, “TF1 Group is a forward-looking company dedicated to using smart tools and technologies to streamline workflows and support operational and business success. In its embrace of cloud-based media supply chains, the group is taking full advantage of our Rally platform to orchestrate, evaluate, and optimise key processes across its media preparation operations.”