Almost 15 million viewers tuned in to watch coverage of yesterday’s FIFA Women’s World Cup Final.
According to BARB, a peak of 14.4 million viewers watched England’s Lionesses lose to Spain.
Whistle-to-whistle TV set audience for the final (11:03 – 13:05) reached 13.3 million across BBC One, BBC iPlayer, ITV and ITVX, said BARB.
TV set viewing peaked at 14.8 million at 12:54. TV set reach was 16.9 million, a share of 84.7%, added the organisation.
The match missed out on scoring the biggest audience of the year so far. More than 20 million viewers watched King Charles III’s Coronation in May, but that was broadcast across 11 different channels.
According to the BBC, the tournament saw a total BBC TV reach of 21.2 million (15 mins or more) and was streamed 25.7 million times across BBC iPlayer and BBC Sport website and app, a 75% increase on the 14.7 million streams for the 2019 World Cup.
Director of BBC Sport, Barbara Slater said: “We’re proud to be long-term partners for women’s football which continues its fantastic upward trajectory. The Lionesses came so close but they should be incredibly proud of reaching a World Cup final. It was a brilliant tournament for audiences and these figures prove once again that no one can bring the nation together for the big moments quite like the BBC across TV, iPlayer, Sounds and the Sport website.”
