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Channel 4 expands into the US with FAST channels

The broadcaster has partnered with Amagi and Gracenote to support the technical delivery of its content on the FAST channels

Channel 4 has launched its first-ever international channels after striking deals with US streaming platforms Tubi, Plex and Xumo Play.

The broadcaster has partnered with Amagi and Gracenote to support the technical delivery of its content on the FAST channels.

4 Adventure features a range of reality and documentary programmes centred around survival challenges and endurance such as Shipwrecked and The Island With Bear Grylls.

4 Emergency focuses on the frontline of British health and emergency response systems featuring programmes such as 24 Hours In A&EEmergency Helicopter MedicsEmergency Rescue: Air, Land & Sea and Paramedics: On The Frontline (999: On The Frontline in the UK).

Channel 4 said the FAST Channels represent an entirely new venture for the broadcaster, enabling it to export British content and offer more international exposure and opportunities to British indies.

Alex Wall, Channel 4’s head of streaming editorial, UK and international, said: “Launching our first ever international channels is a pivotal moment for Channel 4 and opens up a huge range of exciting possibilities.

“Thanks to Channel 4’s agile operating model, we’re able to explore the potential returns and other opportunities in this fast-growing market.”