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Perifery unveils fully integrated AI-enabled solution at IBC2024

Periferya division of DataCore, has launched its comprehensive workflow solution that seamlessly integrates storage, asset management, applications, and artificial intelligence functionality. The solution is designed to address the challenges associated with siloed content, duplication of effort, and the inability to automate workflows, as well as addressing increasing data volumes. This gives users unparalleled insight into their content, while significantly improving discoverability and efficiency.

Perifery will demonstrate the integration, its use cases and benefits, throughout IBC2024. It will showcase how media and entertainment organisations can simplify asset management by automating routine tasks, optimising search, and leveraging scalable media infrastructure. This allows teams to focus on content creation rather than dealing with the complexities of managing and locating their assets.

Perifery was created to focus on digital workflow innovation in high growth markets, and forms a dedicated business unit that ensures media and entertainment companies can preserve, protect, and monetise their content. Following a series of strategic acquisitions, Perifery has invested heavily in research and development to ensure its innovative solutions are interoperable.

The recent integration is built on a three-layer architecture designed to streamline and enhance media workflows, that includes:

  • Storage layer: Provides robust and scalable storage with Object Matrix, and Swarm, enabling secure and efficient data management.
  • Asset management and applications layer: Facilitates seamless asset organization and accessibility, with Vision, an integrated asset management interface that enables interoperable workflows with industry-standard tools.
  • AI layer: Integration with AI+ to enable true media asset understanding, featuring intuitive search that goes beyond traditional metadata tagging.

Perifery’s AI workflows and search automation capabilities address critical challenges in the media industry with a continually expanding application toolset. Machine learning delivers intuitive functionality that understands customer requests for precise content discovery, saving media companies time and effort. These workflows are universally compatible and operate seamlessly with both S3-enabled cloud and on-premises content, delivering flexibility both on-prem and in the cloud.

Perifery AI+ enables users to describe what they are looking for in over 20 languages. This transforms restrictive, traditional search processes into conversation with content, so that organisations can maximise the full commercial potential of their assets. This creates a wealth of new information which is assigned to content, and goes beyond the limitations of traditional metadata.

“The world makes more video than ever before, faster than ever before.” said Abhi Dey, chief product officer, Perifery. “Many media organisations need to manage an ever-expanding universe of content, but are reliant on platforms that simply aren’t fit for purpose, resulting in siloed assets they can’t use effectively. The launch of our integrated solution, allows users to search for content in a more intuitive way, and enables companies to streamline, preserve, protect, and monetize media assets. Ensuring content works for media companies  – not the other way around.”