In this e-book from Sony the company delves into the perpetual upheaval that is TV news. In the following pages, the company analyses the difficulty in pinning down today’s news audience, lays out five reasons for considering its journalist-friendly Media Backbone Hive and takes a look at the latest news studio renovations at Chinese state broadcaster CCTV.
Sony – Agile field-to-audience news infrastructure
How to retain (or even re-acquire) news audience of today and tomorrow.